Specialty Food Marketing Services

We are food marketing experts with years of planning experience to help you avoid mistakes and maximize the impact of every dollar. Think of us as an extension of your marketing team, capable of addressing the needs of all your key stakeholders

Consumers

To give your consumers access to product information, inspiration to use your products, and a community for sharing their enthusiasm, we provide

  • Award winning websites with a strategic calendar of regularly updated content
  • Professional recipe development and photography
  • Mobile site adaptation
  • Email newsletter program/list segmentation
  • Community management of social media including Facebook and Pinterest
  • Online sweepstakes to build brand awareness
  • Print, radio, TV and video production
  • Consumer media planning and placement – nationally or market-by-market
  • Recipe booklets and other collateral
  • Sampling event management
  • POP integrated with digital
Sales

To support sell-in, avoid de-listing, and give your Sales Team the help they need to work with brokers and buyers, we provide:

  • Media and production of trade campaigns
  • Quarterly company newsletters
  • Product positioning presentations
  • Product introduction films
  • Events to which they can invite brokers
  • Trade show booth design
Retailers

To help retailers with their shopper marketing challenges, we provide

  • in-store promotions
  • online and instore sweepstakes
  • three-dimensional display
  • Giveaway recipe booklets
  • shelf signage
  • digital support for retail websites