If you’ve been putting off updating your site to make it a responsive website, we’re here to incite you to make the change NOW. UPDATE: Google shared a new testing tool. They also shared with the world that mobile friendliness will impact your search ranking. So even if your site gets 70% desktop traffic it will probably not rank as well
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Archives for responsive design
“Fake It ‘til you Make It” is the Digital Manager’s Motto
If you’re faking your way through the digital realm, you’re not alone. A recent survey by Adobe on “What Keeps Digital Marketers Up at Night?” shows that “less than half (48%) of professionals who consider themselves primarily digital marketers feel highly proficient in digital marketing. A majority of digital marketers haven’t received any formal training in digital marketing: 82% report learning
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Maximizing Mobile and Marketing Automation for Beauty
With the number of US smartphone owners officially passing more than 50 percent of the population, marketers realize that these devices are shaping consumer behavior and purchase decisions at astonishing rates. Shoppers’ ability to access the internet on the fly affects all stages of the purchase cycle. Consumers constantly reach for their phones for product reviews, price comparisons, coupons, and
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