When we started TEMPO in 2010, our mission was to help clients make the marketing technology decisions that fit their business goals. That’s still the mission, but in eight years, the marketing choices clients are faced with have exploded. If you’re a marketer, how in the world do you choose the right technology? Let’s see if we can help
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Archives for Tech Fast Forward
Food Marketers for CPGs Seeking the Secret Weapon – News from the Food Aisle
Part of our job (the fun part) as food marketers is to keep up with digital and mobile innovations. Some clever solutions are in beta with major brands, and if they can train consumers to use them, they’ll do magic: enhance the shopping experience and help brands make noise at point of purchase. Overcoming Point Of Purchase Block Point of
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Climbing On Board with Vine
Twitter recently acquired Vine, a new app which allows users to share looping video clips of up to six seconds. Because it uses stop-start recording, the app itself is easy to jump into: lifting a finger from the screen stops recording, and you can pick up again wherever you would like, allowing for a stop motion effect. The six second limit
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Emerging Tech Savvy Families Create New Opportunities
For five years one of our favorite ethnographers, Maren Elwood, of On-Site Research has been profiling the HIVE – detailing how families engage with technology and how its bringing them together. http://www.onsiteresearch.com/cybercensus/index.html Now the world is catching up. Are you ready for the TFF (Tech Fast Forward) Family? This insightful article will get you thinking in the right direction, including
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